Initial Consult + Recommendations

Service Description

1. Business & Digital Ecosystem Discovery: A deep dive into your organisation’s current setup - including platforms, media usage, technology stack (e.g., CRM, CDP, CMS, DSP), and overall digital maturity. 2. Media & Channel Audit: A review of how your paid, owned, earned, shared media channels are currently performing, highlighting gaps, missed opportunities, and points of disconnection across your strategy. 3. Stakeholder Mapping & Alignment: Identification of key internal and external stakeholders who influence or rely on digital media performance (e.g., marketing, IT, finance, legal). I’ll assess how well your media approach aligns with each group's needs and objectives. 4. Transformation Readiness Insights: Insights into how media and technology could be more tightly integrated to simplify workflows, reduce inefficiencies, and better support future transformation projects (e.g., web dev, CRM upgrades, platform migrations). 5. Actionable Quick Wins: A prioritised list of short-term optimizations or media/tech activations you could implement immediately to improve outcomes or reduce friction.